{"id":1586,"date":"2023-07-28T15:25:42","date_gmt":"2023-07-28T15:25:42","guid":{"rendered":"https:\/\/www.basco-t.com\/?p=1586"},"modified":"2024-01-19T08:35:17","modified_gmt":"2024-01-19T08:35:17","slug":"innovazione-tecnologica-una-grande-opportunita-per-le-aziende-tpl","status":"publish","type":"post","link":"https:\/\/www.basco-t.com\/en\/innovazione-tecnologica-una-grande-opportunita-per-le-aziende-tpl\/","title":{"rendered":"TECHNOLOGICAL INNOVATION: A GREAT OPPORTUNITY FOR COMPANIES TPL"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong><em>How to transform the role of the local public transport companies from individual user of the innovation to the role of \u201cInnovation Hub\u201d that can create innovation and act as an aggregator of ideas, start-ups and venture capital<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The public transport industry local produce in Italy with a turnover of approximately \u20ac 12 billion a year. The value produced by the sector of the local public transport is distributed on an <em>chain <\/em>that involves different actors: from the producers of systems and vehicles to the operators of public transport, up to the final users (passengers) and, finally, to the community.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"528\" src=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/image-2-1024x528.png\" alt=\"\" class=\"wp-image-1589\" style=\"width:679px;height:350px\" title=\"\" srcset=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/image-2-980x505.png 980w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/image-2-480x247.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The <em>value chain <\/em>(or <strong><em>value network)<\/em><\/strong> local public transport is based on technologies and innovations that are becoming more and more advanced, in which the actors of the chain interact with each other to create value within the context of the network.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The most interesting aspect of the last few years is that end users (passengers) are always more active in this process by stimulating, with their needs, the demand for new products and services, such as, for example, in the theme of payments, real-time information or alternative mobility.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The operators of the TPL participate in the <strong><em>\u201cnetwork\u201d<\/em> <\/strong>by identifying the needs of the sector, also thanks to the knowledge of the needs of the passengers. These needs are collected by <em>supplier<\/em>s external companies and start-ups) that develops advanced technologies and customized for the mobility industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>The economic value generated by the investment of local public transport<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the field of local public transport, the realization of the investment in innovation on the part of the public transport companies to improve the system of a tender implies the positive externalities that impact on the whole of society.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the estimates of a study signed Cassa Depositi e Prestiti (CDP), the investments made in the five-year period 2019-2023, in public transport, amounting to 2.8 billion euros per year, would generate a value-added additional of approximately 4.3 billion euros per year, for a total of units of additional work equal to about 110 thousand per year. In other words, the induced product from transport companies can make a positive impact in terms of employment and economic impact on the territory.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>The strong push to innovate in the field of mobility<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The mobility sector is undergoing a period of strong innovative approach, to meet the growing demand for digitalization, automation and sustainability.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At the global level develop <strong>guidance systems autonomous<\/strong>, <strong>systems, advanced driver assistance (ADAS)<\/strong>detection of the objects in the roadway (<strong>LIDAR<\/strong>) and <strong>video surveillance systems <\/strong>avant-garde.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:47% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"406\" src=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Olli-1.jpg\" alt=\"\" class=\"wp-image-1613 size-full\" title=\"\" srcset=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Olli-1.jpg 750w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Olli-1-480x260.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 750px, 100vw\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">The solutions of electrification on a large scale are accelerating the development of <strong>charging infrastructure electric.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Other trends in the transport sector include innovative solutions that use the<strong>artificial intelligence (AI), the Internet of things (IoT) and cybersecurity.<\/strong> <\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Recent trends, such as the <strong>mobility as a service (MaaS)<\/strong>respond to the need of digitization and integration of the modes of transport from the users.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1004\" height=\"500\" src=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/image-4.png\" alt=\"\" class=\"wp-image-1591\" style=\"width:630px;height:313px\" title=\"\" srcset=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/image-4.png 1004w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/image-4-980x488.png 980w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/image-4-480x239.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1004px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>EXAMPLES OF INNOVATION IN THE WORLD OF MOBILITY<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The co-creation of value in the transport sector through innovation is not new. In fact, there are many examples of national and international <strong><em>Innovation Hub<\/em><\/strong> promoted in the first person by the companies themselves.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In Italy, the most notable example comes from <strong>ADR<\/strong>, <strong>Airports of Rome<\/strong>. The company that operates the airport of Rome, has created an Innovation Hub within the grounds of the airport of Fiumicino, an area of support and meeting Start-up that, when selected and chosen by the ADR, design, and produce innovative solutions to develop and test inside the airport. It is the first industrial accelerator in the heart of an airport stopover, with unique characteristics in Europe and an international cut.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>ADR<\/strong> <strong>carries on a business as a proactive, through the identification<\/strong>through scouting, potential target companies, characterized by growth prospects and functional to the implementation of new services and solutions to build the airport of the future.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:40% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"699\" src=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Corus_Pontoise_Asset_Main-scaled-1-1024x699.jpg\" alt=\"\" class=\"wp-image-1611 size-full\" title=\"\" srcset=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Corus_Pontoise_Asset_Main-scaled-1-980x669.jpg 980w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Corus_Pontoise_Asset_Main-scaled-1-480x328.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">One example is the project <strong>Volocopter<\/strong>, an air taxi electric, which promises to deliver in twenty minutes the passengers to or from Fiumicino airport to Rome city centre, launched by the ADR and the German company Volocopter.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The mission of ADR Ventures (portfolio project of ADR in the activities of <em>venture capital)<\/em> is to create value by identifying the \u201cstartupper\u201d of the future that can contribute to the development of solutions that can redefine the paradigms of the industry as a whole.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the same way, the public transport operator of <strong>Munich MVG<\/strong> with the <strong>project MOBI<\/strong> (Laboratory of Mobility) has joined the initiative of the municipal <em>Munich Urban Colab,<\/em> a joint project of the city of Munich and the local university. For the first time, start-ups, established companies, Venture Capital and Municipal Administration working under the same roof solutions for the city of the future.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><\/p>\n<cite>Another way to create innovation and value directly inside of public transport companies comes from <strong>NOBINA<\/strong>, the operator of the TPL of Northern Europe (Sweden, Finland, Norway, Denmark), which has directly developed and internalized <strong>Nobina Technology<\/strong>, society for innovation and development of the Nobina Group.<\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Back in Italy, <strong>Get Group<\/strong> introduced <strong>Ideas Engine<\/strong>an engine of ideas designed to take advantage of the creativity. In this case, it is an Innovation Hub powered by all the operations of the company. Comes will fund pilot programs to develop business cases to share on the market so you can learn from each other. According to the business model to the Ideas Engine, Comes in to launch this pilot project, involving and collaborating with other companies and start-ups.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>The business models of current promotion of innovation<\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The business models of the promotion of the innovation we show a varied landscape which can be summed up, with all the possible permutations, into two macro-categories as follows:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. <strong>Corporate Venture Capital (CVC)<\/strong> a form of investment of venture capital through which a company is mature and well established invests in a firm target (startup or small companies which are highly innovative, with high potential for scalability), obtaining a minority share of the share capital (equity) of the company. <strong>Through the investment<\/strong> <strong>CVC, the companies aim to pursue the strategic objectives of the supervision and development of new technologies and\/or new business models, accessing new skills, ideas and technologies outside of the enterprise perimeter<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2. <strong>The creation of an Innovation Hub on the initiative of the company<\/strong>. In this case, the company <strong>promote and fund the development of new projects <\/strong>that come from the inside and the sharing of ideas among all of the business units<strong>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In fact, the Innovation Hub, in any form, contribute to accelerate the innovation and growth of a sector of the economy. Taking the concept of a network of value, in the actual, the Innovation Hub can induce the co-creation of value within an industry as that of the local public transport.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"335\" height=\"126\" src=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine3.png\" alt=\"\" class=\"wp-image-1595\" style=\"width:309px;height:116px\" title=\"\" srcset=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine3.png 335w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine3-300x113.png 300w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine3-18x7.png 18w\" sizes=\"(max-width: 335px) 100vw, 335px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em>How are the innovative projects in the companies TPL<\/em><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>The real challenge is to ask yourself how to implement inside of the companies of the TPL Italian this concept, and causes them to be more proactive.<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">In fact, despite the fact that operators of the TPL are the \u201cgenerators\u201d of needs which gave rise to innovations, not to have a primary role in the creation and aggregation of ideas. In most cases, the public transport operators <strong>participate in, often passively, to innovative projects through collaborations with external companies<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>A SOLUTION TO LPT COMPANIES IN ITALY: THE INSTRUMENT OF THE \u201cCALL FOR IDEAS<\/u><\/strong>&#8220;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The main problem that emerged from this analysis, for the Italian context, is basically that the public transport companies are not of the incubators of ideas, but users often only practical, of the innovative idea. Instead, the operators of the TPL, as stakeholders practical service to the public and key stakeholders on the needs of users, they can become the first incubators of ideas, capable of accelerating the production processes of the companies in this industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Considering the current dynamics of the industry and the organization type of the local public transport companies, an effective solution can be the instrument of <strong>\u201cCALL FOR IDEAS\u201d<\/strong>. One particularly effective tool that allows the company to set up and run tenders in the competition to find innovative ideas about certain internal needs of the business and the industry.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"452\" height=\"245\" src=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine4.png\" alt=\"\" class=\"wp-image-1596\" style=\"width:424px;height:230px\" title=\"\" srcset=\"https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine4.png 452w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine4-300x163.png 300w, https:\/\/www.basco-t.com\/wp-content\/uploads\/2023\/07\/Immagine4-18x10.png 18w\" sizes=\"(max-width: 452px) 100vw, 452px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em>Business model Call for Ideas<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through the CALL FOR IDEAS, the company of the TPL select the nominations for the most innovative start-ups or companies and accompanying them in the process of development through the provision of capital for public-private partnerships. The aim of this business model is <strong>to develop inside of the operators TPL real Innovation Hub able to create the ecosystem needed to promote, on the basis of stable, initiatives and technological innovation.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The interaction between the subjects of this ecosystem would allow, in the last instance, to create value by accelerating the process of internal renewal of the local public transport companies.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Disclaimer: the business model presented in this insight are the result of market research in the field of local public transport.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more information and details please contact us at the address&nbsp;<a href=\"mailto:info@basco-t.com\" target=\"_blank\" rel=\"noreferrer noopener\">info@basco-t.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Authors: <\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u><a href=\"https:\/\/www.linkedin.com\/in\/edoardo-tartaglia\/\" target=\"_blank\" rel=\"noreferrer noopener\">Edward Tartaglia<\/a><\/u><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Managing Partner<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Come trasformare il ruolo delle aziende TPL da soggetto fruitore dell\u2019innovazione a ruolo di \u201cInnovation Hub\u201d in grado di creare innovazione e fungere da aggregatore di idee, start up e capitali di rischio L\u2019industria del trasporto pubblico locale produce in Italia un giro d\u2019affari di circa 12 miliardi di euro l\u2019anno. Il valore prodotto dal [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1605,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-1586","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-post"],"_links":{"self":[{"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/posts\/1586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/comments?post=1586"}],"version-history":[{"count":8,"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/posts\/1586\/revisions"}],"predecessor-version":[{"id":1951,"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/posts\/1586\/revisions\/1951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/media\/1605"}],"wp:attachment":[{"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/media?parent=1586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/categories?post=1586"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.basco-t.com\/en\/wp-json\/wp\/v2\/tags?post=1586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}